Beyond POSM
Beyond POSM
Beyond POSM
Beyond POSM
We build physical tools that stop shoppers mid-stride and make brands memorable, then help scale them across markets with control, speed and margin intact.
We build physical tools that stop shoppers mid-stride and make brands memorable, then help scale them across markets with control, speed and margin intact.
We build physical tools that stop shoppers mid-stride and make brands memorable, then help scale them across markets with control, speed and margin intact.
We build physical tools that stop shoppers mid-stride and make brands memorable, then help scale them across markets with control, speed and margin intact.
(Selected work)
(Selected work)
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Discover ↓
(001)
We’re a full-service agency helping brands stand out and win in retail and real-world activations. > A streamlined path from idea to market > Global footprint, local expertise > Creative ideas built from shopper science
(001)
We’re a full-service agency helping brands stand out and win in retail and real-world activations. > A streamlined path from idea to market > Global footprint, local expertise > Creative ideas built from shopper science
(001)
We’re a full-service agency helping brands stand out and win in retail and real-world activations.
> A streamlined path from idea to market
> Global footprint, local expertise
> Creative ideas built from shopper science
We’re a full-service agency helping brands stand out and win in retail and real-world activations.
> A streamlined path from idea to market
> Global footprint, local expertise
> Creative ideas built from shopper science
Beauty &
Cosmetics
Health &
Wellness
Health &
Wellness
Food & Beverage
Food & Beverage
Spirits
Spirits
Spirits
(002)
Shopper Psychology That Sells.
We turn real behavior data into tools that make shoppers grab, try, and choose you over the brand beside you.
Bold Creative. Zero Bloat.
Disruptive boutique energy, with the technical muscle to scale physical tools (fast).
Execution That Doesn’t Miss.
Global production, strict QC, and proven partners. We’ve helped cult and challenger brands launch POSM in 80+ countries.
Shopper Psychology That Sells.
We turn real behavior data into tools that make shoppers grab, try, and choose you over the brand beside you.
Bold Creative. Zero Bloat.
Disruptive boutique energy, with the technical muscle to scale physical tools (fast).
Execution That Doesn’t Miss.
Global production, strict QC, and proven partners. We’ve helped cult and challenger brands launch POSM in 80+ countries.
Shopper Psychology That Sells.
We turn real behavior data into tools that make shoppers grab, try, and choose you over the brand beside you.
Bold Creative. Zero Bloat.
Disruptive boutique energy, with the technical muscle to scale physical tools (fast).
Execution That Doesn’t Miss.
Global production, strict QC, and proven partners. We’ve helped cult and challenger brands launch POSM in 80+ countries.
Shopper Psychology That Sells.
We turn real behavior data into tools that make shoppers grab, try, and choose you over the brand beside you.
Bold Creative. Zero Bloat.
Disruptive boutique energy, with the technical muscle to scale physical tools (fast).
Execution That Doesn’t Miss.
Global production, strict QC, and proven partners. We’ve helped cult and challenger brands launch POSM in 80+ countries.
Eujin Soon
Head of Channel Marketing
Campari Group
“Working with Merch & Effect for many years now. I like the mix between always finding a solution and how well they understand our industry's marketing”
Christian Ozzati
Export Marketing Director
Tito's Vodka
“No other agency provides this combination of creative strategy and cost-effective manufacturing.“
Nick Cox
APAC & MEA Marketing Director
Rémy Cointreau
“You’ve really made yourselves a great niche with this way of working!”
Symphony Loo
APAC Regional Trade Advocacy Manager
Campari Group
“I’m grateful for a partner that is supportive, agile, transparent, and always able to match the fast timelines we work with.“
Vyctoria Estrada
Marketing Manager
Hennessy
“Super exciting! Once again, thank you so much for the quick turnaround time.”
Sarah Wong
Regional Marketing Manager
Aperol
“This approach is really fresh and I love the flexibility shown in getting us results”
Eujin Soon
Head of Channel Marketing
Campari Group
“Working with Merch & Effect for many years now. I like the mix between always finding a solution and how well they understand our industry's marketing”
Christian Ozzati
Export Marketing Director
Tito's Vodka
“No other agency provides this combination of creative strategy and cost-effective manufacturing.“
Nick Cox
APAC & MEA Marketing Director
Rémy Cointreau
“You’ve really made yourselves a great niche with this way of working!”
Symphony Loo
APAC Regional Trade Advocacy Manager
Campari Group
“I’m grateful for a partner that is supportive, agile, transparent, and always able to match the fast timelines we work with.“
Vyctoria Estrada
Marketing Manager
Hennessy
“Super exciting! Once again, thank you so much for the quick turnaround time.”
Sarah Wong
Regional Marketing Manager
Aperol
“This approach is really fresh and I love the flexibility shown in getting us results”
Eujin Soon
Head of Channel Marketing - Campari Group
“Working with Merch & Effect for many years now. I like the mix between always finding a solution and how well they understand our industry's marketing”
Christian Ozzati
Export Marketing Director - Tito's Vodka
“No other agency provides this combination of creative strategy and cost-effective manufacturing.“
Nick Cox
APAC & MEA Marketing Director - Rémy Cointreau
“You’ve really made yourselves a great niche with this way of working!”
Symphony Loo
APAC Regional Trade Advocacy Manager - Campari Group
“I’m grateful for a partner that is supportive, agile, transparent, and always able to match the fast timelines we work with.“
Vyctoria Estrada
Marketing Manager - Hennessy
“Super exciting! Once again, thank you so much for the quick turnaround time.”
Sarah Wong
Regional Marketing Manager - Aperol
“This approach is really fresh and I love the flexibility shown in getting us results”
Eujin Soon
Head of Channel Marketing
Campari Group
“Working with Merch & Effect for many years now. I like the mix between always finding a solution and how well they understand our industry's marketing”
Christian Ozzati
Export Marketing Director
Tito's Vodka
“No other agency provides this combination of creative strategy and cost-effective manufacturing.“
Nick Cox
APAC & MEA Marketing Director
Rémy Cointreau
“You’ve really made yourselves a great niche with this way of working!”
Symphony Loo
APAC Regional Trade Advocacy Manager
Campari Group
“I’m grateful for a partner that is supportive, agile, transparent, and always able to match the fast timelines we work with.“
Vyctoria Estrada
Marketing Manager
Hennessy
“Super exciting! Once again, thank you so much for the quick turnaround time.”
Sarah Wong
Regional Marketing Manager
Aperol
“This approach is really fresh and I love the flexibility shown in getting us results”
(003)
(003)
Latest news from the market
Latest news from the market
Latest news from the market
Latest news from the market
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(004)
If your brand’s ready to stop blending in at the shelf, let’s build something that gets picked up.
If your brand’s ready to stop blending in at the shelf, let’s build something that gets picked up.
If your brand’s ready to stop blending in at the shelf, let’s build something that gets picked up.
If your brand’s ready to stop blending in at the shelf, let’s build something that gets picked up.
beyond posm
beyond posm