This LED director chair was an inconic item in Campari's events, but it needed to be redesigned to be produced half the cost and double the practicality. We kept the same premium design but made it fully flat packed with foldable LED's. The oak barrels are also unique in their functionality, as they the inside has been charred (no. 3 style) to perfection for actual use in the on-trade. Fostering a novel way for consumer to enjoy their usual Negroni with a bartender's unique twist.
This LED director chair was an inconic item in Campari's events, but it needed to be redesigned to be produced half the cost and double the practicality. We kept the same premium design but made it fully flat packed with foldable LED's. The oak barrels are also unique in their functionality, as they the inside has been charred (no. 3 style) to perfection for actual use in the on-trade. Fostering a novel way for consumer to enjoy their usual Negroni with a bartender's unique twist.
This LED director chair was an inconic item in Campari's events, but it needed to be redesigned to be produced half the cost and double the practicality. We kept the same premium design but made it fully flat packed with foldable LED's. The oak barrels are also unique in their functionality, as they the inside has been charred (no. 3 style) to perfection for actual use in the on-trade. Fostering a novel way for consumer to enjoy their usual Negroni with a bartender's unique twist.
This LED director chair was an inconic item in Campari's events, but it needed to be redesigned to be produced half the cost and double the practicality. We kept the same premium design but made it fully flat packed with foldable LED's. The oak barrels are also unique in their functionality, as they the inside has been charred (no. 3 style) to perfection for actual use in the on-trade. Fostering a novel way for consumer to enjoy their usual Negroni with a bartender's unique twist.
Cost reduction and food-grade worthy production
Cost reduction and food-grade worthy production
