Client: Treasury Wine Estates - Brand: Pepperjack
Canvas BBQ Apron
Since one of the best partners for wine is a great BBQ, this product was conceptualized to fit their client's interest in food preparation. This Canvas apron was sampled for the Pepperjack brand but unfortunately never went on to production.
The Pepperjack BBQ Apron had great potential on being an effective GWP for the brand as it is a functional and stylish accessory that caters to a wide market.
Woven in a light and cream color using thick canvas, this apron has its leather accents on its pocket and straps for a much more premium feel to it. The brand logo is embossed on the leather pocket patch for an easy yet subtle recognition.