Client: Treasury Wine Estates - Brand: Matua
We came up with this Matua Cooler Bag when we thought of items that would compliment Matua's wine products. This was designed and sampled for the client but did not go through production.
We embossed Matua's logo on the front pocket prominently against the black backdrop to have a subtle brand appearance. Since the bottles tend to accumulate moisture due to its cold contents, the materials we used for this bag makes sure that it keeps it in. The main fabric used was neoprene which made the pastel colour of Matua smoother. Neoprene also has a waterproof feature which makes this cooler bag perfect for outdoor picnics and on-the-go wine sessions.