Innovative Merchandise

Merchandising Strategies: Outdoor Advertising with Function

Widely used by many companies, outdoor umbrellas are a popular way for establishing brand awareness – People normally gain a strong initial impression based on what they see.


Outdoor umbrellas can be used in conjunction with POS displays like outdoor banners or marketing flags.  They can be combined with complete outdoor entertainment supplies packaged along with beer tables, mobile kiosks or kitchens, giant mascots etc.

Merch and Effect is able to fully customise such umbrellas to suit your event- from a simple one, to one that is complex looking. Moreover, it is an ideal surface for large photo-quality graphics to be displayed.

Such umbrella is able to attract people, building on a focal point for your business in the most commonly crowded places.